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Start with Why: How Great Leaders Inspire Everyone to Take Action
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Across editions · Checked September 15, 2026
Simon Sinek explores how a clear sense of purpose can guide leadership and communication. For brand builders, the book offers a way to connect what a company believes with what it says, makes, and does.
What You’ll Learn
- Clarify the purpose behind your business
- Align brand communication with your values
- Build consistency that supports customer loyalty
- Author: Simon Sinek
- Publisher: Portfolio
- Format: Paperback
- ISBN-13: 9781591846444
- Publication date: December 27, 2011
- Language: English
- Pages: 256
- Dimensions (H × L × W): .75 × 8 × 5.25 inches
- Book weight: 0.52 lb